{"product_id":"3m-di-noc-architectural-film-wood-fw-650exr","title":"3M™ DI-NOC™ Fine Wood Exterior Architectural Film - FW-650EXR","description":"\u003cp\u003e\u003cstrong\u003eFW-650EXR\u003c\/strong\u003e\u003cbr\u003eThis FW-650EXR finish presents a warm chestnut-brown medium tone with vertical straight grain and quiet darker striations. The character reads as classic stained walnut for a refined commercial feel. Strong fit for hotel guest rooms, restaurant interiors, and cabinet refacing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFine Wood Series\u003c\/strong\u003e\u003cbr\u003e3M's Fine Wood line combines high-resolution grain printing with synchronized embossing to deliver hardwood appearance with tactile depth. Each pattern is engineered to read as authentic timber and supports premium architectural specification.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExterior\u003c\/strong\u003e\u003cbr\u003eEXR exterior films offer reformulated chemistry with UV-stable pigments and improved weather resistance over the legacy EX line. Outdoor service life ranges from seven to sixteen years depending on orientation and climate. Specified for facades, exterior columns, signage, and entrance doors where vertical exposure and industry-leading colorfastness are essential.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3M™ DI-NOC™\u003c\/strong\u003e\u003cbr\u003eDI-NOC™ Architectural Finishes provide a cost-effective remodeling alternative that delivers the look of upscale materials without traditional construction expense. The 3M catalog spans more than 900 patterns across wood, stone, metal, leather, and abstract designs. Films are stain resistant, easy to clean, and engineered for walls, columns, doors, cabinetry, and curved surfaces with Comply™ Adhesive supporting cleaner installs.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHighlights\u003c\/strong\u003e\u003cbr\u003e- UV-stable formulation rated for vertical exterior applications\u003cbr\u003e- Color-fast performance for multi-year outdoor durability\u003cbr\u003e- Reformulated chemistry (EXR replaces legacy EX line)\u003cbr\u003e- Weather-resistant face for facades and signage\u003cbr\u003e- Visual depth that closely emulates the appearance of natural materials\u003cbr\u003e- Compatible with metal, wood, glass, and rigid substrates\u003c\/p\u003e","brand":"3M™","offers":[{"title":"Sample (8x10 in)","offer_id":48939669225723,"sku":"FWEXR8000650","price":5.45,"currency_code":"USD","in_stock":true},{"title":"164FT","offer_id":48939669258491,"sku":"FWEXR4816650","price":5146.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0628\/6587\/files\/3M-DI-NOC-Fine-Wood-FW-650EXR.jpg?v=1780343361","url":"https:\/\/surfacesupply.com\/products\/3m-di-noc-architectural-film-wood-fw-650exr","provider":"SurfaceSupply","version":"1.0","type":"link"}