{"product_id":"3m-di-noc-architectural-film-premium-wood-matte-pw-2313mt","title":"3M™ DI-NOC™ Premium Wood Matte Architectural Film - PW-2313MT","description":"\u003cp\u003e\u003cstrong\u003ePW-2313MT\u003c\/strong\u003e\u003cbr\u003eThis PW-2313MT finish presents a medium brown medium tone with pronounced cathedral grain arches and natural figure. It is perfect for modernizing countertops, shelf units, and built-in cabinetry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePremium Wood Matte Series\u003c\/strong\u003e\u003cbr\u003eThe Premium Wood series represents the highest grade of DI-NOC wood finishes, combining fine and deep wood grain embossing with controlled reflection matte coating. This technology delivers exceptional realism in both texture and tone.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMatte Finish\u003c\/strong\u003e\u003cbr\u003eThe Matte finish features a low-gloss surface designed to reduce reflections and glare while delivering a refined, natural appearance. This finish enhances the realism of materials such as wood, stone, metal, and solid colors, making it well suited for modern interiors where a subtle, understated look is preferred. Matte finishes also help minimize the visibility of fingerprints and surface marks, supporting a clean, professional presentation in commercial and architectural environments.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3M™ DI-NOC™\u003c\/strong\u003e\u003cbr\u003e3M™ DI-NOC™ is a range of over 900 architectural surface films engineered to resurface and renew interior environments. These films reproduce the appearance and texture of natural materials while delivering scratch resistance, stain protection, and compatibility with standard cleaning products. Installation uses 3M™ Comply™ Adhesive for repositionable, bubble-free application across flat and contoured substrates.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHighlights\u003c\/strong\u003e\u003cbr\u003e- Low-maintenance surface that withstands daily use\u003cbr\u003e- Fire-rated per ASTM E84 for commercial compliance\u003cbr\u003e- Conforms to three-dimensional surfaces using heat during installation\u003cbr\u003e- Eliminates the weight and fragility concerns of natural materials\u003cbr\u003e- Available as samples and full rolls for project flexibility\u003c\/p\u003e","brand":"3M™","offers":[{"title":"Sample","offer_id":48302294466811,"sku":"PWMT80002313","price":5.34,"currency_code":"USD","in_stock":true},{"title":"164FT","offer_id":48302294499579,"sku":"PWMT48162313","price":5047.53,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0628\/6587\/files\/3M-DI-NOC-Premium-Wood-PW-2313MT_5fcb6dfa-cc12-4452-8193-61cd13c68688.jpg?v=1771976375","url":"https:\/\/surfacesupply.com\/products\/3m-di-noc-architectural-film-premium-wood-matte-pw-2313mt","provider":"SurfaceSupply","version":"1.0","type":"link"}